Many authors have misconceptions about libraries. I have spoken to several authors who are resistant to have their books in libraries and will not donate copies. The resistance comes from a fear that people will check out their books for free and thereby hurt their acim podcast sales. Other authors do not bother with libraries because they believe self-published books are not accepted by libraries and they don’t want to argue with stereotypically snooty librarians.
Not acting based upon these misconceptions actually results in a loss of book sales for authors. Having a book in the library’s collection is one of the best things an author can do. Numerous advantages result from being in the library, but before authors can take advantage of those benefits, they need to get libraries to put their books on the shelves.
So how do you get your book in the library? The easiest way is to donate a book to your local public library. I have yet to meet a public library that would not add a donated book to its collection, provided the donation was done through the proper channels. Granted, there may be some exceptions because libraries, big as they often are, do have limited shelf space, so they need to make sure the books they carry will be read by their patrons. That said, if you can get your book on the shelf, you will have made a big step toward marketing your book to potential customers.
The key to donating your book is finding the right librarian to accept it. Do not just go to the circulation desk and say, “Here’s a book for the collection.” The person at the circulation desk is usually not the person who makes decisions about what books go on the shelves. He or she might just add the book to the stack of donated books, many of which end up in the library’s book sales to raise money for the library. Instead, call the library and ask to speak to the librarian in charge of collections.
That person is the one in charge of buying books and deciding what books get to be on the shelves. Be prepare to give the person information about your book. And offer to stop by or email the person with the book cover image. If you are polite and professional, this librarian may be your foot into the library door. Ask other local authors who the appropriate librarian. And what their dealings have been with that librarian so you are prepare for the reception you might get.
Without being pushy, ask for a little publicity once the librarian agrees to accept your book. If the library is in a smaller town, it may have good connections with the local media. I know one library that even takes photos of authors who donate books and sends them. The local newspaper for publication; this gives you expanded publicity and lets people know the book is at the library.
At the very least, libraries will often publish in their newsletters, on their websites. The local newspaper, or on a local access television channel, books recently added to their collections. Remember, everyone can’t read the same copy of your book at the same time. If a waiting list for your book starts, the library will want to buy more books. (Don’t hesitate to ask all your friends to go to the library. And request your book so that waiting list does grow). And the longer that waiting list is, the more likely people won’t wait. But just go out to buy your book.